Search Engine Friendly HTML Catalog
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(I)
Search Engine Friendly URL
It is so important for your store to be friendly to search crawlers, which means your entire e-commerce site needs to be indexed by search engines. Search engine is unable to crawl to every single product details unless you publish your product catalog as HTML pages.
http://mystore.net/index.php?prd=12&category_id=9
is not a search engine friendly URL, but
http://mystore.net/Sweater/Crewneck/Striped-Lace-Trimmed-Boatneck-Sweater.html
is a search engine friendly because it is an organic HTM-based URL and has a meaning to the product title. Our system will generate and publish your search engine friendly catalog with just a click!
(II)
Product Title as Image Alternative Text
Works with SEF URL, the eCommmerce PRO uses your product titles as the alternative text for the product images on your catalog. A human-readable caption and descritive text around product image enhances opportunity for better rankings.
 
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Google Base / Google Product Search