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e-Business
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Web site development, increase sales, globalization, customer service
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Email
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Outlook Express, create new address, administration, virus, attachment
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Graphics
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Image touch up, editing, scanning, digital camera, photography
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Internet Marketing
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Online marketing, search engine, ezine, banner ads, spam mail
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Automate Your Business Online, Cutting Expenses
by Ann Lee |
Business models are refined and redefined to join the "new economy" when moving the businesses to e-business. The economy grows tremendously as business owners expand their businesses to the world populations through Internet. Business owners are having more pressure to cut down their business expenses as well as to improve efficiencies and productivities.
Expanding and maintaining businesses using the Internet are viable during the economy downturn. Business owners need automate their business online to move ahead of their competitors. E-business is created to fulfil customers' requirements, reduces operational costs of the businesses and provides convenience to customers and business owners.
Online business automation supports all business procedures used to complete the business cycles on the Internet. Businesses operated manually are replaced by the implementation of web site to automate business virtually. E-business uses a network to widen the business market around the world that will eventually increase sales and revenue. Business automation is applied to big companies and also small business owners who globalize their businesses. Web sites enable business owners to cut down the business operation expenses, increase company profits and turnover in order to keep their businesses surviving and growing in the online marketplace.
E-business enables customers to browse through all the products uploaded by suppliers to the online catalogues. The prices on the online catalogue can be easily changed for the promotional seasons using the services provided by web builder tools. Special offers and discounts prices are immediately announced on the web site whereas announcements make in the printed catalogues take time to reach the customers. Company web administrators take a short time to add, change and delete products on the online catalogues to keep the web site looks fresh. Online catalogues eliminates the expenditure for printing, paper and postage used in printed catalogues.
These online catalogues are reached to millions of Internet user around the world to provide customers with the view of all the products. Customers will be able to do their shopping through web sites instead of visiting the shop personally or making any unnecessary call for the quotations. Customers can directly select the products to their shopping carts and enter checkout information to complete the purchase order. The purchase order is printed for the buyer to view and e-mail back to the vendor straight away. This online catalogues and purchasing process increases efficiencies and maximizes returns. Web sites help to expedite update process, lessen labour and reduce telecommunication cost.
Automate billing function helps vendors to generate and e-mail bills to buyers to collect payments of the purchased items. The total sum in the generated bills are itemised out based on prices of the products, transit charges and sales tax. Buyers can immediately pay the purchased items according to the automated bills by using credit cards. Automation billing function benefits vendors to have more sales and fast returns. This function helps the company to reduce clerical staffs and to improve employee efficiencies to complete an order fulfilment cycle.
Monthly newsletters are imperative to promote the company products and services on the web site. Companies send out newsletters to potential customer e-mail accounts to attract more visitors to the web sites and keep the customers in contact regarding the companies' latest developments. Customers are updated with the latest products, special promotions and other new events on the web sites. The newsletters include important messages and some free tips to establish a trust and credibility between the companies and customers. Monthly newsletters are indeed an effective way to increase sales when the web sites receive cold hits. There are no expenses required for printing and distributing newsletters to reach the customers.
In this competitive age, most of the small business owners who have web sites tend to automate their inventory systems. Business administrators can update the inventory data from time to time using the automated inventory system to keep track of the inventory level. Most of the jobs in the inventory department are replaced by the automated inventory system to minimize human errors and company workforce.
Automated business keeps all the customer records in a database for future reference. The database keeps the record systematically, enables employees to retrieve the customer records faster and save cost for space allocation to store customer record files. The company also uses the database to visualize the customers buying decisions by tracing the customer activities and behaviours on the web site. Automated business enables employees to work efficiently and more productive in order to bring in more sales and achieve higher profits.
Automating business is important for us to succeed in the competitive market, as we want more efficiency and lower operational costs. All the business transformations will take place in the automated online business to have a wider market. With the assistance of the automated business, employees will be able to concentrate on the strategic tasks and raise their productivities. Business automation increases turnover with less time incurred and fewer efforts used to complete the business cycles. In fact, automate online business is one of the effective ways to maintain business and minimize the expenses during the economy slow down. The next topic is about the methods used to increase sales by drawing online traffic which describes the importance of the Internet marketing. |
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